As you will already be aware, a backlink is a link from a website to your website. They help boost your website domain authority and drive relevant traffic to your site, which makes Google view your website as a trusted source, increasing your position on search engine results pages. Dofollow backlinks are important because they […]

Most people focus a large proportion of their time on “keywords” and not much else. However, if you’ve been working diligently on keyword optimization but are still not getting the results you want, you may need to consider other factors that affect SEO ranking. Search engine algorithms not only rate the relevance of your keywords on pages, and in […]

Let’s begin by picking a target keyword we’re going to work on. Step one is firing up Google Search Console, log into our Food Fanatic property, and click on Search Analytics under “Search Traffic” in the left hand nav. On this page, we’re first going to turn on all available metrics for the page: Clicks, Impressions, CTR […]

One of the tools most useful reports is this one here called the Search Analytics report. You’ll find this once you’ve set up Google Search Console on your website. You will then see it listed where it says, “Search Analytics.” You have a few different options here. You can show different parts of the data: clicks, […]