Let’s begin by picking a target keyword we’re going to work on. Step one is firing up Google Search Console, log into our Food Fanatic property, and click on Search Analytics under “Search Traffic” in the left hand nav. On this page, we’re first going to turn on all available metrics for the page: Clicks, Impressions, CTR […]

One of the tools most useful reports is this one here called the Search Analytics report. You’ll find this once you’ve set up Google Search Console on your website. You will then see it listed where it says, “Search Analytics.” You have a few different options here. You can show different parts of the data: clicks, […]