If you are a REALTOR or a local brokerage, getting traffic to your website from is more crucial today than ever before.  With the internet playing such a crucial role in the real estate transaction in 2018, not having your website found for commonly searched real estate terms means you are missing out on a […]

If you have quality backlinks, your website will rank higher in SERPs. Every blogger tries to generate as many backlinks as they can. But sometimes they make mistakes and harm their blog’s SEO rather than improving it. This article is intended to list common link building mistakes and ways to overcome these mistakes. Also, Google […]

Plenty of people have tried to game Google’s search algorithm over the years. In turn, Google is constantly improving the relevance and quality of their search results, finding new ways to cut through the noise and rank the best and most relevant results. Google improves their understanding of links with major algorithmic updates. Specifically, with […]

Having established links are like votes it’s not too hard to understand why links are important. Just like a politician wins an election by securing more votes than other candidates, web pages secure the first position in a search result by securing more votes than other pages. However, unlike a political election where all votes […]

Before you start any link building campaign, remember that you need something of value to build links to. Aim to be a trusted source of fresh, original, and useful content, and link building will be a much easier activity. It takes time to build authority, but publishing a diverse mix of content that is relevant […]

The first thing to know is that your content should be about your visitor, not about you. Nobody likes a person at a party who does nothing but talk about themselves, especially if they’re busy bragging in an attempt to impress you. The way to get someone to like you at a party is to […]

There’s a lot of noise to compete against when writing on the internet. Anyone can write something, post it, and call it an article — in the information age, the definition of an article has become a very blurred line. The line between good and bad, however, is much more defined — and arguably, more important. Good content is […]

Would you like to make it easier for search engines to understand what keyword(s) your website or blog should rank for? If you answered “yes” to any of these, then you are about to learn the secrets of making your blog post keyword-targeted. When it comes to optimizing a website or a blog post, there […]

Speaking of on-page and off-page SEO (many SEO’s also consider keyword research a separate aspect), I’d like to say that, quite often, on-page SEO does not get the attention it should. This is because, in general, it takes less time than link building and often plays second fiddle to off-page SEO when an emergency rankings […]

Sometimes, the best SEO strategy is a simple one, built on well-known reliable SEO practices. Developing an effective strategy begins with research to determine relevant keywords that your target market is actively searching for. When you’re looking for something—a good restaurant to eat at, the name of a good tax attorney, or just a random […]

User experience (UX) focuses on having a deep understanding of users, what they need, what they value, their abilities, and also their limitations.  It also takes into account the business goals and objectives of the group managing the project. UX best practices promote improving the quality of the user’s interaction with and perceptions of your […]

First of all. What is user experience? Let’s look at it from a visitor’s perspective. When someone visits your website, how comfortable your website is? Did they get what they visit the website for? Comfortability can concerns how easily they can navigate through your website: Is there a visible toolbar with clear categories? Are the […]

In this article, I will talk about how to build a huge number of backlinks to your website, and also tell you about the links that can potentially hurt your rankings. Good backlinks are sending traffic to your website. No matter if the link is dofollow, nofollow or a redirect, as long as it sends […]

I think it’s fair to say that many SEO practitioners would agree that it’s one of the most difficult components because the days of easily building hundreds or thousands of effective links are long behind us. Earning high-quality links from trustworthy and authoritative websites — the kind of links that are necessary to improve organic […]

Although the latest Penguin update, a Google algorithm change targeting sites with low quality backlinks wasn’t as large as its previous iterations, it still proves that the search engine is at war with those trying to manipulate their rankings. At the same time, you need links. It doesn’t matter how well your new site is […]

Links essentially act as votes for the sites they link to. When I link to a site, I’m saying I like that site and that I think it has value. It’s an easy way for search engines to assign value to various sites. When a lot of people link to one site, it must be […]

If your site ranks high in the first page of results, you will definitely get more visitors clicking on it than if you were on the second or third page. How can you get yours on the first one? This is done using Search Engine Optimization (SEO). It is a process of optimizing a website […]

How hard is it to come up at the top of Google search results? Every business and website owner dreams of ranking number one on Google. The reasons are clear: reaching that top spot (or even one of the top three spots) would mean increased traffic to your site, visibility and the potential for sales to catapult […]

You’ve just built your new site and optimised everything possible including your custom image sizes, and then you hand it over to the user. Two weeks later you get the “Why is my page speed so bad?” or “Why is the page taking so long to load?” questions. You go and check the website and […]

Over time, as new websites are launched, URLs are changed and pages are removed or unpublished, broken links begin to litter the search results, and significantly impact the rankings of websites. As an SEO, one of the first things you learn is that broken links are one of the biggest no-no’s in our digital world. […]